Abstract
Learning objectives
1.To be able to assess the strengths, weaknesses and practical implications of strategic CSR within the wider CSR field
2.To understand the different types of arguments – theoretical, empirical and normative – that can be used in support of a strategic understanding of CSR
3.To distinguish between different ways of arguing for the strategic value of CSR, including corporate social responsiveness and the business case, and to be able to reflect on their respective strengths and weaknesses and how they can be combined
4.To understand and be able to discuss the arguments for and against Porter & Kramer’s shared value mindset
Original language | English |
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Title of host publication | Corporate Social Responsibility |
Subtitle of host publication | Strategy, Communication, Governance |
Place of Publication | Cambridge |
Publisher | Cambridge University Press |
Pages | 63-85 |
ISBN (Print) | 9781107535398, 9781107114876 |
DOIs | |
Publication status | Published - 2017 |
Keywords
- Corporate Social Responsibility
- Governance
- Strategy
- Communication
- CSR
- Creating Shared Value