| Original language | English |
|---|---|
| Pages (from-to) | 1396-1414 |
| Journal | European Journal of Marketing |
| Volume | 42 |
| Issue number | 11/12 |
| DOIs | |
| Publication status | Published - 2008 |
Scholars who stare at goats: The collaborative circle cycle in creative consumer research
Alan Bradshaw, Stephen Brown
Research output: Contribution to journal › Article › peer-review