Profitability in the car industry: New measures for estimating targets and target directions

Hans van der Heijden, Wolfgang Garn

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	420-428
Journal	European Journal of Operational Research
Volume	225
Issue number	March
DOIs	https://doi.org/10.1016/j.ejor.2012.09.046
Publication status	Published - 2013

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title = "Profitability in the car industry: New measures for estimating targets and target directions",

author = "{van der Heijden}, Hans and Wolfgang Garn",

year = "2013",

doi = "10.1016/j.ejor.2012.09.046",

language = "English",

volume = "225",

pages = "420--428",

journal = "European Journal of Operational Research",

issn = "1872-6860",

publisher = "Elsevier",

number = "March",

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T2 - New measures for estimating targets and target directions

AU - van der Heijden, Hans

AU - Garn, Wolfgang

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