| Original language | English |
|---|---|
| Place of Publication | London |
| Publisher | Routledge |
| Publication status | Published - 2001 |
Publication series
| Name | Routledge Interpretive Marketing Research monographs |
|---|---|
| Publisher | Routledge |
Research output: Book/Report › Book
| Original language | English |
|---|---|
| Place of Publication | London |
| Publisher | Routledge |
| Publication status | Published - 2001 |
| Name | Routledge Interpretive Marketing Research monographs |
|---|---|
| Publisher | Routledge |