Introduction (Chapter 1) for The SAGE Handbook of Consumer Culture

Olga Kravets; Pauline Maclaran; Steven  Miles; Alladi Venkatesh

Introduction (Chapter 1) for The SAGE Handbook of Consumer Culture

Olga Kravets, Pauline Maclaran, Steven Miles, Alladi Venkatesh

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Abstract

The SAGE Handbook of Consumer Culture is a one-stop resource for scholars and students of consumption, where the key dimensions of consumer culture are critically discussed. The editors have organised contributions from a global and interdisciplinary team of scholars into six key sections:

Part 1: Sociology of Consumption
Part 2: Geographies of Consumer Culture
Part 3: Consumer Culture Studies in Marketing
Part 4: Consumer Culture in Media and Cultural Studies
Part 5: Material Cultures of Consumption
Part 6: The Politics of Consumer Culture

Original language	English
Title of host publication	The SAGE Handbook of Consumer Culture
Publisher	Sage publications
Chapter	1
Pages	1-10
ISBN (Print)	1473929512
Publication status	Published - 2018

Keywords

consumer culture
consumption
consumer culture theory
sociology of consumption
history of consumption
marketing and society

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Introduction_Chapter_1_for_The_SAGE_Hand

Cite this

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KW - consumer culture theory

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KW - history of consumption

KW - marketing and society

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BT - The SAGE Handbook of Consumer Culture

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