Original language | English |
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Pages (from-to) | 626-640 |
Journal | European Journal of Marketing |
Volume | 38 |
Issue number | 5/6 |
Publication status | Published - 2004 |
Internet community bonding: The case of macnews.de
I. Szmigin, A. E. Reppel
Research output: Contribution to journal › Article › peer-review