| Original language | English |
|---|---|
| Pages (from-to) | 11-24 |
| Journal | Journal of Advertising |
| Volume | 28 |
| Issue number | 1 |
| Publication status | Published - 1999 |
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I can't believe it's not Bakhtin: literary theory, postmodern advertising and the gender agenda
- Stephen Brown
- , Lorna Stevens
- , Pauline Maclaran
Research output: Contribution to journal › Article › peer-review