Abstract
We address the lack of knowledge concerning the role of host country languages in multinational corporations based on an inductive qualitative study involving 70 interviews with Nordic expatriates and host country employees (HCE) in China. Building on the strongly discrepant views of expatriates and HCEs, we demonstrate how expatriates’ willingness to learn and use the host country language lead to different types of expatriate-HCE relationships, ranging from harmonious to distant or segregated. In doing so, we emphasize the subtle and fragile connection between expatriates’ attitude towards HCEs’ mother tongue and trust formation in addition to the construction of superiority-inferiority relationships.
Original language | English |
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Pages (from-to) | 774–786 |
Number of pages | 13 |
Journal | Journal of World Business |
Volume | 51 |
Issue number | 5 |
Early online date | 16 Jun 2016 |
DOIs | |
Publication status | Published - Sept 2016 |