Entrepreneurial subjectivation and capitalist desire – affective potentials of ‘expressive videography'

Joel Hietanen, Mikael Andéhn, Alice Wickstrom, Pilvi Takala

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Original language	English
Pages (from-to)	1756-1776
Number of pages	21
Journal	Journal of Marketing Management
Volume	38
Issue number	15-16
Early online date	14 Nov 2022
DOIs	https://doi.org/10.1080/0267257X.2022.2142272
Publication status	E-pub ahead of print - 14 Nov 2022

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