| Original language | English |
|---|---|
| Pages (from-to) | 1143-1145 |
| Number of pages | 3 |
| Journal | European Journal of Marketing |
| Volume | 40 |
| Issue number | 9-10 |
| DOIs | |
| Publication status | Published - 2006 |
Customer service: Empowerment and entrapment
Pauline Maclaran, Lorna Stevens
Research output: Contribution to journal › Book/Film/Article review