Original language | English |
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Title of host publication | The Making of the Consumer Knowledge, Power and Identity in the Modern World |
Editors | F. Trentmann |
Place of Publication | Oxford and New York |
Publisher | Berg |
Pages | 175-198 |
Publication status | Published - 2006 |
Consumers with Chinese characteristics? Local customers in British and Japanese multinational stores in contemporary China
J. Gamble
Research output: Chapter in Book/Report/Conference proceeding › Chapter