Conspicuous Consumption and Social Identity: A Comparative Analysis of Luxury Goods Purchasing of U.K and Taiwanese Young Female Consumers

Meng-Shan Wu, Isabella Chaney, Cheng Hao Steve Chen, Gordon Liu

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 2008
EventAcademy of Marketing - Cheltenham, United Kingdom
Duration: 10 Jul 2004 → …


ConferenceAcademy of Marketing
Country/TerritoryUnited Kingdom
Period10/07/04 → …

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