Personal profile
Personal profile
Maureen AYIKORU received her Ph.D from the School of Management, University of Surrey and is currently an Associate Professor in Sustainability and Business Ethics at the School of Business and Management, Royal Holloway, University of London. She is a member of the editorial board of the Academy of Management Learning and Education (AMLE) journal.
Research Interests
Maureen's research which is interdisciplinary in nature, aims to explore the role of sustainability in socio-economic development and responsible business and organisational management. She is interested in social innovation and the role of institutions in addressing gender, poverty, health, education, climate change and other forms of structural inequalities with a particular focus on Sub-Saharan Africa. She has a specialist interest in tourism in developing countries, mainly in Uganda and the rest of Sub-Saharan Africa. She is very keen to contribute to academic and policy debates that focus on inclusiveness whilst addressing grand challenges facing society.
Funded Research (External & Internal)
Maureen was the Co-Lead (Co-PI) on the Project ‘Fostering digital learning environment for adolescent reproductive health education’ supported by funding from Grand Challenges Canada to Makerere University Business School. Round 11, October 2021, value $81,178 (CAD) duration June 2022-July 2023. https://www.grandchallenges.ca/programs/stars-in-global-health/>.
In the summer of 2021, Maureen led a collaborative team of researchers from Royal Holloway, University of London, Makerere University Business School and Makerere Lung Institute, on a research project aimed at investigating the indirect impacts of COVID-19 on healthcare professionals in Uganda.
Successful Doctoral Supervision
Maureen has supervised three doctoral researchers in the following areas:
- Ecotourism as a sustainable development mechanism among Indigenous communities of Mexico (2012-2016)
- Accounting for institutional changes in Ghana’s gold mining industry – Pre-colonial to the post-structural adjustment programme eras (2016-2020)
- Institutional field-level change in global health: logic evolution in health initiatives (2014 - 2021).
Ongoing Doctoral Supervision
- Sustainability and food insecurity in a UK context (2023 -)
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COVID-19 vaccination acceptability and hesitancy in Sierra Leone (2024 -)
- Digital sustainability in a Brazilian context (2025 - )
She welcomes prospective PhD applications addressing one or more of her key areas of interest.
Teaching
Maureen teaches on Undergraduate and Postgraduate programmes, specifically on the following modules:
- Foundations for Sustainable Business (Undergraduate, Level 4)
- Business Ethics (Undergraduate, Level 5)
- Strategy and Ethics in International Business Management (Postgraduate, Level 7)
- Dissertation and independent project supervision at both Undergraduate and Postgraduate levels.
Keywords
- Management studies
- Sustainability
- Social Innovation
- Institutions
- Institutional theory
- Tourism management
- African studies
- Applied economics
- Health & welfare
- Health policy
- Economic systems
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 1 No Poverty
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SDG 2 Zero Hunger
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SDG 3 Good Health and Well-being
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SDG 4 Quality Education
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SDG 5 Gender Equality
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SDG 8 Decent Work and Economic Growth
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SDG 10 Reduced Inequalities
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SDG 12 Responsible Consumption and Production
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SDG 13 Climate Action
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SDG 16 Peace, Justice and Strong Institutions
Collaborations and top research areas from the last five years
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Meta organizations and climate action: An exploratory netnographic case study of carbon market-focused meta organizations.
Ayikoru, M., 2025, European Group of Organizational Studies (EGOS) 41st Colloquium, Athens, Greece, 1-5 July 2025. p. 1-12 12 p.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution
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Accounting for informalization in Africa’s extractive industry: Evidence from Ghana’s small-scale gold mining sector during the colonial period
Tuffour, J., Patnaik, S. & Ayikoru, M., 17 Sept 2024, (E-pub ahead of print) In: Canadian Journal of Administrative Sciences. 16 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Accounting for the informalisation of small-scale enterprises: Evidence from Ghana’s gold mining industry
Tuffour, J., Patnaik, S., Ayikoru, M. & Amoako, K. O., 2024, Entrepreneurship and Enterprise Development in Africa. Cheltenham: Edward Elgar, p. 37 - 53Research output: Chapter in Book/Report/Conference proceeding › Chapter
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A decolonial critique of the informalisation of Africa’s extractive industry: Evidence from Ghana’s small scale gold mining sector during the colonial period.
Tuffour, J., Patnaik, S. & Ayikoru, M., 2024, Administrative Sciences Association of Canada (ASAC) 2024: Business History in Different Contexts.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution
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Applying ADDIE model to develop multimedia lessons for adolescent reproductive health education in Uganda
Bada, J. K., Atcero, M., Dopia, B. A., Ayikoru, M., Asianzu, E. & Abima, B., 1 Feb 2024, In: University of Dar es Salaam Library Journal. 18, 2, p. 82-97 16 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile28 Downloads (Pure)
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Carbon Zero Dashboard Initiative
Arruda, T. (PI), Ayikoru, M. (Mentor) & Hosany, S. (Mentor)
13/02/25 → 19/01/29
Project: Research
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Digital Sustainability
Arruda, T. (PI), Ayikoru, M. (Mentor) & Hosany, S. (Mentor)
13/01/25 → 19/01/29
Project: Research
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GenZ 30 under 30 Sustainability Professionals in the UK
Shin, H. (CoPI), Ayikoru, M. (CoPI) & Taviner, S. (CoI)
2/12/24 → …
Project: Research
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Fostering Digital Learning Environment for Adolescent Reproductive Health Education
Ayikoru, M. (PI)
1/06/22 → 31/05/23
Project: Research
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Fostering Digital Learning Environment for Adolescent Reproductive Health Education’
Ayikoru, M. (CoPI), Bada, J. K. (PI) & Atcero, M. (CoI)
1/06/22 → 31/05/23
Project: Research
Activities
- 1 Workshop, seminar, course or webinar.
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Reflections and policy implications on the indirect impacts of COVID-19 on the health system in Uganda
Ayikoru, M. (Organiser), WORODRIA, W. (Organiser), BADA, J. K. (Organiser) & ATCERO, M. (Organiser)
12 Jul 2024 → 30 Oct 2024Activity: Participating in or organising an event › Workshop, seminar, course or webinar.
Prizes
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BEST PAPER in BH2: Business History in Different Contexts' track, ASAC Conference 2024, Montreal, Canada.
Ayikoru, M. (Recipient), 3 Jun 2024
Prize: Prize (including medals and awards)